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A new chapter in our legacy

Our new identity marks ContourGlobal’s 20th anniversary and the next step in the energy transition. A new logo and visual system express the movement of energy and the transition toward a low-emissions, cleaner, renewable, and more sustainable economy. The refreshed identity stems from a clearly defined corporate purpose – “The Right Power Forward” – and is built on three communication pillars: “Doing Clean Power Right,” “Building Reliable Partnerships,” and “Creating Shared Value Responsibly.”

We turn a page
in our 20 years history

An original creative process

The visual explorations were enriched by thorough research into the evolution of artistic and cultural visual languages across the historical periods marked by past energy transitions. The major shifts, from coal to oil, and from fossil fuels to renewables, have long inspired progress and social change. The new identity celebrates precisely this: the power of energy as a creative force and a driver of transformation.

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Where Structure Becomes Motion

The grid gives structure; motion shows how things change. Transitions, reveals and animations are used sparingly to highlight relationships, priorities and states inside complex energy systems, helping people understand information faster and with less effort.

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Designing Energy with Precision

Our icon language reflects what ContourGlobal stands for: clarity, reliability and respect for the people and places we serve. A shared visual vocabulary across all our markets builds trust and helps turn complex energy topics into clear, actionable information.

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Brand colors

Our brand colors are designed to feel clear, calm and purposeful. The palette takes its cues from the world of energy, deep, reliable tones for infrastructure and systems; brighter accents for innovation, people and progress.

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A new geometry of energy

 

Our visual language combines two souls: the flexible flow of energy and the structured logic of technology. Grids and lines organise complexity into clear forms, turning systems, assets and data into layouts that are easier to read, navigate and manage.

 

 

The visual explorations were enriched by thorough research into the evolution of artistic and cultural visual languages across the historical periods marked by past energy transitions. The major shifts, from coal to oil, and from fossil fuels to renewables, have long inspired progress and social change. The new identity celebrates precisely this: the power of energy as a creative force and a driver of transformation.

The grid gives structure; motion shows how things change. Transitions, reveals and animations are used sparingly to highlight relationships, priorities and states inside complex energy systems, helping people understand information faster and with less effort.

Our icon language reflects what ContourGlobal stands for: clarity, reliability and respect for the people and places we serve. A shared visual vocabulary across all our markets builds trust and helps turn complex energy topics into clear, actionable information.

Brand colors

Our brand colors are designed to feel clear, calm and purposeful. The palette takes its cues from the world of energy, deep, reliable tones for infrastructure and systems; brighter accents for innovation, people and progress.

Our Offices

As our company undergoes exciting renovations and transformations, the places where we work are evolving too. Our offices around the world have been renovated and rebranded to align with the new corporate image and to accommodate our growing teams. Our new Milan Hub offices have obtained LEED certification thanks to high standards of energy efficiency, and they have been rebranded using eco-responsible materials made from components that are recycled and 100% recyclable.

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20 Years of Energy, One New Beginning

 

To celebrate our 20th anniversary, we brought colleagues, partners and stakeholders together in Milan for a special evening dedicated to our legacy and our future. It was the moment we officially unveiled our new brand identity.

 

 

 

 

Explore our media library and get the new logo
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